#028: LinkedIn Essentials with Sarah Santacroce

LinkedIn Essentials

On this episode of the Professional Content Creation podcast, I interviewed Sarah Santacroce about LinkedIn essentials. Sarah is my go to person when it comes to this social platform that I’m on, but know little about. Whenever I have an LI question, Sarah is the one I go to. One of the services that Sarah…

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#027: How to Recover from Blogging Burnout [Audio Blog]

How to recover from Blogging Burnout featured image

Have you ever suffered from blogging burnout? I have, and let me tell you, it stinks! But the great news is, blogging burnout is something you can recover from, in a relatively short period of time. Here are some tips for recovering, if you’ve been hit with this problem yourself. 1. Determine whether or not…

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#026: An Entrepreneur’s Journey

an entrepreneurs journey

On this episode of The Professional Content Creation podcast, I turned the tables on myself and instead of interviewing someone else, I’m the one being interviewed. This podcast actually originally appeared on Entrepreneur on Fire, with John Lee Dumas. I decided to share it will my listeners since many of you haven’t heard my story…

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#024: How to Hire a Great Content Manager

PCC 024 Video thumbnail

One of the biggest mistakes that business owners make is trying to do everything themselves. I speak with authority on that, because I’ve been there and have that tendency myself sometimes! But unless you hire help, your business growth will be extremely limited. Especially if you are using content to grow your business, hiring a…

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#023: The Power of Content Repurposing

The Power of Content Repurposing

Today I’m trying something new with my podcast. It’s an experiment, and one that I may or may not keep doing, so if you have an opinion on this change, I’d love to hear your thoughts on it! Just leave a comment below to let me know what you think! So here’s what I’m doing!…

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Responding to Content (and Social Media) Controversies

How to respond to content and social media controversies

Content (and social media) controversies abound. Heck, controversies in general abound, particularly in this age when videos and other forms of content are easily shared. The latest video making the rounds in social media circles is one titled, “Facebook Fraud,” and it’s all about how Facebook ads are a ripoff. Now this post isn’t to…

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#022: A 5-Part Framework for Building a Platform with Michael Hyatt

1 5-part framework for building a platform

In this episode I revisit one of my previous podcast episodes, an interview with Michael Hyatt. Near the end of that interview, I asked him what he would do if he was starting from scratch with building his platform. He offered 5 steps that I think are worth revisiting. In this episode I play snippets…

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How to Be a Content Creation Machine Without Blowing a Fuse

How to be a content creation machine without blowing a fuse

If it’s true that “Content is king” (and I believe it is), then the more content you can create, the better off you are, assuming of course that the content you create is top quality. But how can you create more content without burning out? Tips for Becoming a Content Creation Machine 1. Set goals.…

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How to Write Your Way to Success

How to Write Your Way to Success

Have you ever considered that it’s possible to “write your way to success”? If not, hopefully by the end of this post, you’ll see the possibilities, even if you don’t consider yourself to be a writer. While many writers fall into the “starving artist” category, there are people who make money through the words they…

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Experimenting with Different Blog Post Lengths

Experimenting with different types of content

I recently read a couple of blog posts on Problogger that really inspired me and confirmed to me that blog post lengths of various types work for various reasons. I’ve always felt this is the case, even when “smart people” push one type of blog post over the other. The bottom line is that we’re…

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