There’s no doubt about it; content marketing is hard work. While it may be free (or almost free) if you do it yourself, it’s certainly not cheap in terms of the time that it takes. The good news is, like anything else, there are both bad, good, and better ways to do it. I’m going [...]
I received the following email from Tom Bills, asking for help with a problem centering the images in his Kindle book. Hi Rebecca, My friend Jonathan Milligan suggested that I contact you with a question I have regarding images in a kindle book I’m trying to publish. He said that you might have a quick idea of what is causing my [...]
I received the following email from one of my podcast listeners: Hi Rebecca Thanks for a great podcast. You have really wonderful audio quality for your interviews. Are you interviewing over Skype? If you could spare me a few seconds of your valuable time could you please outline what you are doing to create such [...]
This particular podcast episode is a bit different in that it’s a solo show, and I speak pretty briefly about something that I’m going through right now myself and that is the need to take a step back from content marketing. Notice that I said take a step back, not quit. Sometimes it’s necessary to [...]
Lately I’ve been thinking a lot about how I can use PowerPoint in my content marketing. PowerPoint has been around for a long time and because of that, there can be kind of a yawn factor, but the more I play with PowerPoint, the more possibilities that I see, when it comes to using it [...]
I recently went through a tough time with a client. I shared about the situation with some of my family members. The other day at a lunch out, my young-adult son said, something about the “problem client.” One thing that struck me is that it’s highly possible that this client has shared about the problem [...]
The counter-intuitive thing about remarkable content is that the more your give, the more you get. The more remarkable the content and the more transparent you are about your remarkable content, the more links to your site and the better it will rank in search engines.Brian Halligan | Dharmesh Shah
You’ve made a commitment to create content regularly. But then life happened. Maybe you had some type of family emergency, maybe you got slammed with work that was too good to turn down, or perhaps you had an unexpected surgery. I’ve recently had this happen to me, and my once stellar record of blogging and [...]
This episode of the Professional Content Creation podcast is a special one for me for a couple of reasons. First off, due to various life circumstances, it’s been about a month since I’ve been able to produce a podcast episode, and it feels great to get back on track this week. But even more important [...]
In this episode of the Professional Content Creation Podcast, I decided to deviate from the interview format and instead give an overview of my free eCourse, 5 Secrets to Developing the Blogging Habit. The deal is that a lot of people struggle with blogging consistently, and yet blogging consistently is an important component of content [...]
